Engineer with an unusual path. I started as a developer 20 years ago, spent five years on the business side of Brazilian B2B SaaS startups (Head of Growth, CRO), and went back to engineering in 2023. Today I'm at Tailor, a B2B SaaS within ZAX (backed by Atlantico, FJ Labs, GFC), where I ship real solutions to users every day and lead product engineering end-to-end.
CRM for fashion wholesale brands. WhatsApp Business API at scale, third-party API and ERP integration layer connecting to 20+ external systems, AI agents for lead qualification and follow-up, payments via Stripe, full BI dashboards.
I lead architecture, ship features end-to-end, and own the integration layer where most of the complexity lives. Used by 100+ brands.
SaaS for radiologist physicians to track and bill report production across multiple institutions. Period and shift management, multi-tenant dashboards, Stripe billing, spreadsheet exports, pre-populated procedure catalog.
Solo build end-to-end on Python/Flask + PostgreSQL/Supabase + Stripe. Pragmatic stack — chosen to ship fast and maintain solo. In production with paying users.
Leading the SaaS vertical inside ZAX, a B2B marketplace digitizing Brazil's $445B wholesale fashion industry. Technical execution across product, integrations, and revenue tooling — the bridge between what the marketplace exposes and what merchants need to operate on top of it.
I am not the engineer you hire to optimize your sorting algorithm. I am the one for messy real-world problems where the hard part is the decisions, not the code. APIs that misbehave, customers who change their minds, ERPs from 2003, payments that need to settle in three currencies, AI features that have to actually work in production.
Stripe webhooks, WhatsApp Business API, OpenAI and Anthropic Claude APIs, ERP integration layers. I build connectors that do not break the moment a vendor changes a header.
Node.js, Python, PostgreSQL on AWS and Kubernetes. Pragmatic schema design, idempotent webhooks, async queue-based flows. Not flashy. Just survives production for years.
Five years running revenue means I can read a P&L and a Stripe dashboard at the same time. Useful when the next feature decision is also a pricing decision.
No framework worship, no resume-driven decisions. The stack below is what is running in production today across Tailor, ContaLaudo, and the integration layer in between.
André has an incredible learning capacity — I was always impressed by how fast he absorbs and synthesizes new information. That ability directly contributed to weme's growth, with strong impact on the growth and product teams he led. Beyond being smart, the team trusts him and looks up to him for advice. He was always the person to help me think beyond the obvious, on any topic.
We went from a 100% manual order process to a fully integrated digital operation. The result was immediate: 120 orders processed in a single day, with zero human error.
We rolled out AI-driven lead qualification and unlocked a critical bottleneck — 100% of leads are now triaged in real time without depending on the team.
I started as a developer 20 years ago. Then I deliberately crossed into business — five years building revenue engines and leading commercial teams in Brazilian B2B SaaS. The detour was not a pivot; it was a way to learn what engineers do not see: how money moves, why margins die, what the customer actually buys. In 2023 I returned to engineering with that lens permanently installed.
Building B2B SaaS end-to-end. Architecture, integrations, AI features, revenue tooling. About 80% of my time in code, the rest on product calls, hiring, and team.
Built tech solutions for the fashion and apparel industry in Brazil. Started as growth consultancy, pivoted into building software for clients. The transition back to engineering started here.
Built and led the Revenue function — marketing, sales, customer success, payments. Hands-on with the tooling underneath: internal automations, BI dashboards, Hubspot integrations. The role that taught me where margins die and why "ship faster" is sometimes the wrong answer.
Head of Product and Head of Growth roles across Brazilian B2B SaaS startups (weme, Sensedia, Digiage, Magnética). Mentor at Gama Academy. The years that wired product, growth, and revenue thinking together.
Six years of professional cash-game play. Decision-making under uncertainty, expected-value reasoning, financial discipline, pattern recognition with incomplete information. The mental models I still run on every day as an engineer.
Where it all started. Building web applications and studying Electrical Engineering (UFMA, then Universidade Anhanguera São Paulo).
Always up for a 20-minute chat about B2B SaaS in emerging markets, AI agents in production, building integration layers that hold, or the engineering–revenue overlap. Drop me a line — I read everything.